Munich Airport

Bringing connections to life – Munich Airport and RED

Growing together

Munich Airport is now not only an attractive air transport hub of international renown but also a globally operating corporate group with various business fields that offers its services far beyond its location in Munich. Munich Airport is increasingly marketing a world of experience with a varied range of offerings. For this reason, after the brand’s 20-year success story, the brand was given a new, fresher and more contemporary face. Munich Airport has taken on a new brand identity – a new logo, brand promise and imagery. Behind the new look lies a shared umbrella and strong symbol. The ‘M’ extends across all of the services and offerings of Munich Airport. It represents success and quality, and employees who are qualified, work in partnership and are innovative and aware of their responsibility.

Storytelling in images across all media

Coupled with our creativity, an understanding of the new look and corporate design, we develop motifs that tell stories, that simply and authentically convey the new brand promise ‘Bringing connections to life’ to the audience. Beginning with the launch campaign for the new brand, via various means of communication relating to popular events, through to brochures and flyers for the fields of shopping and gastronomy as well as exciting and emotional motifs for regional sponsorship.



Alexandra Butler
Senior Account Manager
Tel. +49 89 895622-17